Web design is the “look and feel” of your website – what your site portrays to visitors, including colors, layout, imagery, font style, graphics, photos, and navigation. Website designs are usually first created in Adobe Illustrator or Photoshop. Once the design is finalized, it is then coded into HTML, (X)HTML, and CSS, which is what the web browser interprets to display the pages. JavaScript, jQuery, and AJAX can also be added to provide additional functionality and enhance the user experience.

Web designs can have different styles and personalities, from classic and traditional to modern and trendy. Your website design should reflect your company and marketing message, so that it re-enforces your image and branding.

Your website is most often the first impression potential customers have of your company. Your website is a direct reflection of your company’s image. Does your site represent you well? Does it make you look professional, knowledgeable, and as a leader in your industry, or does it make you look small, amateurish, and inexperienced? Does your website look current and up-to-date, or does it look like it hasn’t been changed in years? An attractive, user-friendly design with current and compelling content tells your prospects and current customers that your company is dynamic, growing, and in the know.

Here at InterMedia4Web we take the time to learn about your company, industry, products/services, customers, and culture before we create any design concepts. We go over your website audience, current and desired marketing elements, design ideas, and websites you like and don’t like. Then, before we start on the actual design, we create wireframes that are black-and-white mock-ups of your website, so we can focus on fine tuning the flow and layout before adding color, texture, and imagery.

Once you have reviewed the wireframes and provided us with your feedback, we revise them as needed. The next step is to create the look and feel of the website – we add color, light, graphics, and texture to the wireframes. We present to you at least three initial site design concepts for your review. Based on your feedback (which parts you liked from the three; what you would like to see added or changed), we then create a revised design concept. You then have another opportunity to give us your feedback and we will make final revisions from there. Once you are completely satisfied with the design concept, we will then go into production to actually create the site pages.

You have an attractive site with Flash banners, videos, photographs, and icons, but you don't get any leads or sales from it.

Do you consistently receive praise on your website, yet see no return on your investment? Are you making sales online, but only to returning customers? Is your website too confusing for customers to purchase your goods? Are you having difficulty integrating an attractive website into your marketing and sales goals? Are you bringing in new leads from your social media pursuits? Are your content and code written in a Search Engine Optimized format? Are you advertising online only to see your dollars being spent inefficiently? Are you sending emails to your stakeholders only to be ignored? Are you attracting new customers from your website? If you are not, then you are seriously jeopardizing your sales potential and your overall business goals to utilize the information internet as a primary marketing tool.

If you have a trendy new sports car, don’t you want to show it off to world? InterMedia4Web will develop a personalized online marketing strategy for you that will attract new leads to your website and maximize your online marketing budget. Working with you, we will plan an effective Internet marketing strategy that encompasses Search Engine Optimization (SEO), pay-per-click (PPC), social media, email marketing, and other marketing mediums. Do not let your valuable investment in a well designed website go to waste. The design of your page should be your first priority when developing a marketing strategy, but it will not sell itself.

Your company’s website content should be written to not only be used to make your page attractive and interesting, but it should be written to maximize your Search Engine Optimization (SEO). InterMedia4Web can write your marketing content that will not just be appealing to your customer, but it will be SEO-friendly. You will need to utilize pay-per-click advertisements to attract new visitors to your website with professionally-designed landing pages that convert. InterMedia4Web will advertise based on your budget and develop an effective strategy that will target your specific industry and customer base.

• The design is not the end game in Internet marketing; it is the foundation.
• Attract new customers to your site through an effective marketing and advertising campaign.
• Maximize your return on your advertising budget.
• Utilize Search Engine Optimization (SEO), PPC, social media, email marketing, and other mediums to attract new leads.
• Take advantage of a talented internet marketing firm to help your company move forward in your marketing goals.

• A design that guides the visitor towards the next step will increase your leads and sales.
• Efficiently spend your advertising dollars to maximize your sales and continue your growth.

Your site is out-of-date and you personally don't know how to, or cannot, update it.

Companies today are failing to stay in touch with their customers by having old and out-of-date content on their website. It’s not that these companies are lazy or behind the curve, it’s that their web designers have the keys to the car and are in control of the content on their pages. When you want to update your site, do you need to contact your web designer and have a lengthy time delay, causing you to wait for a simple task, such as updating phone numbers, photographs, and videos because they export their programming to China or India? This is a costly and inefficient means to update your site. By the time your website content is updated, you may have missed the opportunity to capitalize on your market with a new product or service.

Companies today are failing to stay in touch with their customers by having old and out-of-date content on their website. It’s not that these companies are lazy or behind the curve, it’s that their web designers have the keys to the car and are in control of the content on their pages. When you want to update your site, do you need to contact your web designer and have a lengthy time delay, causing you to wait for a simple task, such as updating phone numbers, photographs, and videos because they export their programming to China or India? This is a costly and inefficient means to update your site. By the time your website content is updated, you may have missed the opportunity to capitalize on your market with a new product or service.

After using our software, you will never need to rely on a web designer or programmer again to update your always-changing content. InterMedia4Web will set up your Content Management System (CMS) and train you on how to use the software. All of our clients agree that this tool has given them the power to change their message at any given moment. We advise our clients to update their pages often to keep their website content fresh and to improve their Search Engine Optimization (SEO) and ranking. It is vital to get your Google, Yahoo, and Bing ratings high. InterMedia4Web will advise you on an effective marketing strategy on updating your content through posting news articles related to your company and updating photos and videos.

• Keep your website content fresh and current.
• Post recent news about your company and industry.
• Post new photos and videos for your clients.
• Don’t rely on expensive and low quality programmers to keep your website current. You now have the ease to do it yourself using our Content Management System (CMS).

• Keeping your content fresh improves your site's ranking on the search engines, thus bringing you more traffic and leads.
• Keep your costs low by easily updating your content yourself through the Content Management System (CMS).
• Attract new leads and sales with interesting and up-to-date content.

Your website design was last updated years ago and it does not utilize Flash, videos, or current web design technologies.

Would you do business with a company if their office building had broken windows, no paint, and a missing doorknob? Would you do business with a company who hasn’t modernized their website design and it looks like a page from 1996? The first image your customers see from your website will determine if they stay or click away to the next link on Google.

Modernize your site with new videos, Flash banners, photographs, and icons and design layouts that take advantage of the latest technologies to improve the user experience.

A fresh message and design will bring visitors to your site and make them want to return, which will increase sales. A quality design created from our experienced designers and programmers will prevent your site from crashing, which would hurt your sales and growth.

• Make your content easy to search and find.
• Present a professional, up-to-date look for your company.
• Use Flash banners and videos to deliver your marketing message.

• A modern image will increase your brand awareness for new leads and sales.
• Update your content and site for returning customers to maintain the image of your company as dynamic, growing, and knowledgeable.
• A page that does not crash will attract returning visitors to your site.

Your website is not designed using updated programming languages and the current code causes your site pages to crash.

Your website is not designed using updated programming languages for Flash, JavaScript, AJAX, CSS, C#, (X)HTML, ASP.NET, PHP, JQuery, etc., and the current code causes your site pages to crash.

Update your website design to a trendier feel while utilizing the latest programming code for Flash, (X)HTML, Java Script, AJAX, CSS, and jQuery that is Search Engine Optimization (SEO) friendly, secure, and error-free.

Once you attract people to your website, it is vital to have an attractive site to keep your potential customer viewing your page for a long time, while attracting retuning visitors to learn more about your company and purchase your products or services. Utilizing new design programming technologies such as (X)HTML, CSS, Flash, AJAX, and jQuery, InterMedia4Web will discuss the vast possibilities and use the code that will meet your marketing strategies. InterMedia4Web will program your site to attract search engine spiders and robots to help your Search Engine Optimization (SEO) ranking. The programming code used for your website will be the most up to date and will not cause your website to crash unexpectedly. We will not export any of your design code to China or India. Our trained and qualified professionals perform all programming in the United States of America.

• Use current coding technologies to attract new clients to your website.
• Use code that will increase your Search Engine Optimization results.
• Use qualified web designers to prevent your site from periodic crashes.

• Use the latest designs to attract new sales.
• A page that does not crash will maintain existing customers and allow your company to grow.

Your pay-per-click (PPC) landing pages are not attracting people to browse your website and convert to a lead or sale.

Do you utilize pay-per-click advertisements online, however see no return on your investment through increased sales? Are your pay-per-click ads selling a specific product or service, or are they about your company? Do the links take the web surfer to your home page or to a specialized landing page? If you have a landing page, are the web visitors staying on your website and browsing your pages or leaving the landing page immediately? Does your landing page attract people to learn more about your company?

Design your pay-per-click (PPC) landing page to keep visitors interested in your website.

A professionally-designed landing page that delivers your targeted message will be the best method to see a return on your advertising budget through increased leads and sales. InterMedia4Web will develop a strategy that will deliver your message to the visitor through fashionable designs, videos, photographs, compelling content, and clear calls to action. Web surfers will jump away from your website unless you can attract them to visit the rest of your website based on the landing page. InterMedia4Web will develop a strategy for you to develop attractive landing pages that convert. We will train you on how you can see the traffic you are receiving from each pay-per-click (PPC) ad, which pages users view, and the length of time per page. This valuable marketing information can be used for your next campaign.

• Use an attractive design on your landing page to keep customers intrigued.
• Incorporate videos into your landing page to attract new leads.
• Study current and past pay-per-click ads to see which marketing message impacts your customers the most.

• Use the latest designs on your landing page to attract new sales.
• Use your advertising budget efficiently and convert the clicks into sales to increase your company’s growth.