Having a Content Management System integrated in your website allows you to interact with and update your site without having to touch any of the code yourself, and without needing any special software - all you need is your web browser, such as Firefox, Internet Explorer, or Safari.

Coding allows you to take your current business processes and compact them in an easy to use application. A web-based application can manage your leads, customers, and email list. It can provide enhanced online services for your customers to convert your leads to sales and collect payments on your site.

InterMedia4Web has over ten years of experience programming websites and database applications. Our experience includes enterprise applications for Fortune 500 companies, travel reservation systems, e-commerce online stores, customer relationship management systems, email marketing systems, real estate applications, site Content Management Systems, and custom applications. If you can think it, we can create it!

We stay current with the latest technology developments and trends, so that your site infrastructure is reliable, flexible, and easy to use. All of our clients have discovered the incredible savings on overhead and increase in revenue after implementing our solutions for their business.

You can't personally update your website content, which causes it to be old, slow, and out-of-date.

Internet programmers sometimes hold many companies hostage because they can't be reached when needed to make timely and important updates. Many web designers rely on programmers from India and China, where there is a drastic difference in timing, support, and general help on meeting your needs. By the time the information is updated correctly you may have missed important leads. Your business should not be held responsible for the failure of a company looking to cut their costs, jeopardizing the quality that is needed for your coding needs.

The Content Management System (CMS) we can provide to you will allow you to easily update your website content, photos, and videos using a browser interface that is very simple and familiar. If you can use Microsoft programs like Word, then you can use our CMS.

After using this software you will never need to rely on paying for a web designer or programmer again, as you yourself can update your site whenever you need to for important changes, such as events, personnel, new products, etc. All of our existing clients agree that the tool has given them the power of their website back into the hands of the business makers.

When we set up your personalized Content Management System (CMS), InterMedia4Web will train you on the application, and you will discover that updating your website has never been easier! We recommend to all of our clients to continually update their pages, so your stakeholders can stay abreast of your company. This frequent updating will also improve your Search Engine Optimization (SEO), which is vital for keeping your company proactive on the search engine result pages on Google, Microsoft Bing, and Yahoo.

Furthermore, we will never share or export your sensitive information to anyone outside our firm; we believe that our clients deserve the best quality programmers located right here in the United States of America.

• Keep your website content fresh and up-to-date.
• Post news and articles related to your company and industry.
• Update new photographs and videos for your clients.
• Don't rely on expensive, hard-to-reach and low quality programmers to update the content on your page; you now have the tools to do it yourself!

• Keeping your content fresh and new improves your site's ranking on search engines like Google, Microsoft Bing, and Yahoo, thus bringing you more traffic and leads. When people do a search for what you offer, your website will come up higher.
• Being able to update the content yourself means that you don't have to find and pay a programmer to do it, thus reducing your expenses. It also means that you can update your site whenever you need to, wherever you are.
• Updating your site with important news, upcoming events, special promotions, sales, and other key information shows your prospects and customers that you are engaged with your industry and that your company is the one they should use.

You use a multitude of different programs (Outlook, Excel, Word, ACT) to manage your leads, contacts, customers, and email list.

Business leaders agree that process efficiency is vital to the long-term success and growth of a company. If you are using Microsoft Excel to manage your contacts, Microsoft Outlook to manage your email list, and Microsoft Word to manage each customer's specific needs and history, then you are not taking full advantage of the technology that is available at your fingertips.

When you have multiple programs (Microsoft Word, Excel, Outlook, etc.) open, does it resemble a cluttered workspace? Is your sales staff having trouble navigating a confusing system of multiple programs that you are currently using? Are you at risk of contacting the same client multiple times from different salesmen (a fantastic way to lose a lead)? Are you at risk of losing all of your vital information (and jeopardizing your bottom line) if one of your computers crashes or gets a virus?

The Content Management System (CMS) we can provide to you will allow you to manage all of your contacts, email lists, customer information and leads into a fully-integrated and user-friendly web-based program. No longer do you need to rely on an inefficient system of multiple programs (Microsoft Word, Outlook, Excel, etc.), while having multiple windows open. It is time to clean up your workspace with our Content Management System (CMS).

When a prospective client enters their e-mail address and contact information onto your website, that information will automatically be added into your Content Management System (CMS) and dropped into a pre-specified email list. When you are ready to email your stakeholders, now you can divide them up into as many detail categories as you need (prospective clients, current clients, past clients, investors, employees, new recruits, managers, etc.) or even by geographic location (“Come visit us at the Convention Center in Ann Arbor!”).

The marketing culture has drastically changed in the last ten years. Because of the expensive cost and low results of ROI, companies no longer rely on print ads for their advertising. Target the people you want directly using our Content Management System. The CMS will allow your staff to easily and quickly update information about your leads and clients. You can manage which staff member has access to edit the site pages and documents. InterMedia4Web will train you on how to navigate through our easy-to-use Content Management System (CMS).

• Integrate your old files and contact information into your next generation Content Management System (CMS).
• Encourage new leads to sign up for your email newsletter to build on your existing email base.
• Keep your email list up-to-date and easily available.
• Maintain information regarding your contacts, including when they were contacted, what products or services they are interested in, etc. It's the system for you to effectively manage your marketing and sales campaign.

• Focus your time and effort on making sales, not managing information.
• It's an efficient process that will meet your business goals of long-term sustainable growth.

You don't have an effective email marketing campaign.

Before the Internet, if you wanted to communicate directly to your stakeholders (customers, prospects, employees, investors, media, etc.), you had to do so through costly print direct mailings. Besides the cost, how did you know if the print mailings even reached the individuals that were targeted? If you currently direct emails to your stakeholders, are your company's e-mails being confused as spam and thus being flagged by email providers?

Our email marketing system, which is part of our Content Management System (CMS), will help you organize your email contacts based on your specifications (type of lead, geographic location, status, etc.) and therefore enable you to target exactly who you want to receive the message. You can also select from several email template designs so that your email messages look professional and attractive. Our email marketing system will tell you who and when the email was opened by the recipient. This extra information should be used to strategically plan your next lead outreach!

We recommend that you draft timely e-newsletters to your stakeholders (prospects, customers, vendors, and colleagues) to increase your exposure and brand awareness. E-newsletters are an effective way to introduce new products, services, cases, trends, and general information about your company and industry. However, newsletters need to be strategically drafted so the recipient does not view them as spam. InterMedia4Web will discuss strategies with you on an effective email marketing campaign regarding content, imagery, and videos that will be well received by your stakeholders. Your emails will drive targeted traffic to your website that will in turn produce additional sales.

• Develop an effective email marketing campaign via newsletters to your stakeholders (prospects, customers, vendors, and colleagues) that provide useful information to increase your brand awareness.
• Develop good content by utilizing compelling photos, images, and videos in your emails.
• Drive targeted traffic to your website through an effective email marketing campaign.
• Send targeted blast emails through the CMS based on your desired audience.
• Follow up on your blast emails in the CMS to see who read your newsletter.

• Reminding people of your company and products or services regularly (but not too frequently) will bring you more leads and sales.
• Print ads cost money for graphic design, printing, and postage. Emails cost you nothing ($0.00).
• An effective email marketing campaign will cost you very little and bring additional sales and growth.

Your website cannot currently be utilized as an online store nor can it process credit card payments from your customers.

Traditionally, payments for professional services were in the form of check or cash and delivered or mailed to a physical office place. If you are still relying solely on this, then you are falling behind the times. Do you currently have trouble collecting overdue balances from your customers? Do you experience bounced checks that cost you money? Is your accounts receivable (A/R) balance getting out of control? Are you aware that you might be using a programmer located in China or India that set up your merchant account? If you have an online system in place to process credit cards, are you sure that your system is secure? Are your clients hesitant to process their credit cards online? Can your customers order products directly from your website? If the answer is no to these questions, then you need to upgrade your website immediately.

Today's consumers have faith and trust in online credit card transactions, as evidenced through annual record-breaking sales online, but they also know to look for recognizable and secure systems. Your company could be falling behind the curve to process immediate payments. Today the quickest way to obtain cash in hand is via credit card transactions, either on the telephone or online. The cost of hiring staff ready to process payments greatly outweighs the cost of using an efficient and secure online system on your website. Now your customer can submit their payment at their convenience and can set up automatic recurring billing.

Online stores on your website are vital for landing the sale immediately. You need strong and compelling content, design, video, and multimedia combined with solid and secure programming code to promote and sell your products directly to your consumer.

InterMedia4Web can program a number of useful applications, based on your customized marketing strategy, such as PayPal, e-commerce, merchant accounts, and credit card processing with Authorize.net. Establish your online store and receive your payments upfront via an online SSL-secured and encrypted credit card page. For your ease and your customer's, avoid a lengthy battle of cash collection. InterMedia4Web will not export coding or programming to India or China; all programming is performed by our qualified professionals here in the United States of America.

• Utilize the Internet to market your products or services to a larger audience.
• Encourage your customers to shop and pay directly on your website.
• Establish a secure payment program for your customers, including automatic recurring billing.

• Your online store will generate new sales and growth opportunities.
• Online payment processing will increase your company's operating cash flow instantaneously.

You hear a lot of coding languages, such as (X)HTML, CSS, Flash, JavaScript, AJAX, C#, HTML, ASP.NET, PHP, J-Query, etc., but are unsure which coding is best for your website.

Beware of web designers who use coding languages that are outdated or soon to be replaced. Do you currently have a static and stale website? Is your website uninteresting and boring? Does your website crash often due to poor programming? What do (X)HTML, Flash, JavaScript, AJAX, C#, HTML, ASP.NET, PHP, JQuery, etc. mean? What is the best coding language for your business needs? Which language will increase your Search Engine Optimization (SEO) results? These are important questions to ask a prospective programmer to ensure the integrity, security, and quality of your website.

Once you attract people to your website, it is vital to have an appealing site to keep your visitor on your page for an extended period of time to learn about your company. Today the online consumer will heavily judge a company based on their website design to determine their legitimacy. Utilizing the latest technologies, such as (X)HTML, Flash, JavaScript, AJAX, C#, HTML, ASP.NET, PHP, JQuery, etc., while keeping the code clean, thus preventing your site from crashing, will greatly increase your online image to prospective clients.

InterMedia4Web will develop a plan using those key technologies that will enhance your company image and develop a site that keeps web surfers on your page and attracts returning visitors. InterMedia4Web will program your website so that the search engine spiders and robots will index your pages, which will increase your search engine rankings. InterMedia4Web will not export any programming overseas; our experienced and qualified professionals perform all programming here in the United States of America.

• Utilize a current programming language that will keep your site looking cutting-edge and professional.
• Use code that will improve your Search Engine Optimization (SEO) and rankings on the search engines like Google, Microsoft Bing, and Yahoo.
• Using highly trained programmers to write your code that keep your website pages secure and free of errors.

• The trendiest pages will attract new customers and sales.
• A page that does not crash will attract recurring customer sales and sustainable growth.